DENVER, Colorado – NDP Championships, a division of Kroenke Sports & Entertainment, and United World Sports (UWS) announced today a national partnership centered around the formation of The Sevens Championship as the first-ever youth and high school rugby sevens North American championship tournament. The Sevens Championship, which will be held annually in Florida from December 29-31, will be a USA Rugby sanctioned event featuring the top boys’ and girls’ pre-collegiate rugby teams in the nation.
“This is a monumental day for rugby, as The Sevens Championship will redefine the sport’s competitive landscape,” said Steve Govett, president of NDP. “We couldn’t have found a better partner for this event and concept than UWS.”
The inaugural event will welcome the sport’s top teams through an At-Large application process. A qualification format similar to what NDP currently uses for its lacrosse property, the DICK’S Sporting Goods Tournament of Champions presented by Pasco County, will be unveiled next year.
“The dedication of NDP to grow and develop the sport of the lacrosse in standards of play, participating numbers, and a business model workable for teams and tournaments caught our eye early on,” said UWS Vice President Dan Lyle. “With Kroenke Sports & Entertainment sharing the same goals when it comes to developing rugby and giving the sport a new platform, the partnership was a natural fit.”
The Olympic debut of the sport in 2016 has significantly increased its popularity and national media coverage. The Sevens Championship will offer the nation’s best youth and high school players the opportunity to compete on rugby’s grandest stage.
For more information on The Sevens Championship, including At-Large application information, visit TheSevensChampionship.com or call 303-575.1902.
About NDP Championships
NDP Championships is a wholly owned and operated division of Kroenke Sports & Entertainment (KSE). Founded in 2003 by lacrosse legend Gary Gait and acquired by KSE two years later, NDP is an event management company that operates tournaments and other special events throughout the United States. Its current lacrosse footprint is the largest in the nation, featuring more than 100,000 players annually.
About United World Sports
United World Sports (UWS) is the owner and operator of a growing portfolio of dynamic sports event, media and apparel brands. Its flagship sports event property is the USA Sevens Rugby Tournament held annually in Las Vegas. This exciting 16-nation, three-day tournament has become the largest attended rugby event in North America with more than 70,000 fans coming to Las Vegas annually. Broadcast live on NBC Sports the tournament serves as the only U.S. stop on a nine-city world tour and reaches more than 387 million television households worldwide. Additional UWS event properties include the College Rugby Championship (CRC) and Varsity Cup National 15s Rugby Championship, both of which are broadcast on NBC, as well as the Las Vegas Invitational, America’s Rugby Seven’s Cup and Pro Soccer Challenge. Through its apparel division, UWS owns the exclusive North and South American license for Rhino Rugby, one of the world’s leading rugby apparel and equipment brands. UWS also owns and operates RugbyToday.com, the largest and most widely read media destination dedicated to American rugby.